Google review QR code generator
A code that opens your Google review form directly, so customers can leave a review in one tap instead of searching for you.
What should the code do?Opens a web page
Not your listing URL. Find it with Google's Place ID Finder — it looks like ChIJN1t_tDeuEmsRUsoyG83frY4.
We build the direct review URL from this. Linking to your listing instead makes customers hunt for the review button, and most of them do not.
Appearance
Codes with a label are scanned noticeably more often than bare ones.
A logo covers modules. We raise error correction to compensate and then decode the finished code to confirm it still reads.
Higher survives more damage but makes the pattern denser, so each module is smaller at the same printed size.
This sets the size the code needs to be for the distance people will scan it from.
Questions
- Why do I need a Place ID rather than my listing URL?
- A listing URL opens your business profile, where the customer still has to find the review button. The Place ID lets us build the direct review URL, which opens the star rating immediately. That difference is most of the conversion.
- Where do I find my Place ID?
- Google publishes a free Place ID Finder. Search for your business and it returns an identifier beginning with ChIJ. Paste that here.
- Where should I put the code?
- Wherever the transaction ends: the bill folder, the receipt, the invoice, the counter by the card machine. A review code on the door is scanned far less often, because the opinion does not exist yet.
Before you print
Size is the most common failure, but it is not the only one.
- Test the actual print, not the screen
- Scan it from the physical proof, at the distance and in the lighting people will really use, with an older phone if you have one. A code that scans on a monitor can fail on paper.
- Keep the quiet zone empty
- The blank margin around the code is part of the code. Scanners use it to find the edges. Placing text or a border inside it is the most common design mistake.
- Avoid glossy lamination where you can
- Gloss reflects overhead light straight back into the camera and washes out the pattern. Matt finishes scan far more reliably indoors.
- Do not print on a curve if you can avoid it
- Bottles, cups and cylinders distort the pattern. If you must, keep the code small relative to the curve and use a higher error correction level.
- Tell people what they get
- A code with no label is scanned far less often than one that says what happens next. 'Scan to see the menu' outperforms a bare code consistently.